In 2021, I played a key creative role in the Cartier Sur[Naturel] High Jewelry Exhibition in Hong Kong, led the development of a visually and emotionally immersive brand experience. Designed to showcase Cartier’s latest high jewelry collection, the exhibition brought the natural world to life through abstract forms, light, and texture, blending storytelling with cutting-edge design.

I collaborated closely with our creative team to shape the overall look & feel and interactive design approach, helping to translate Cartier’s rich brand narrative into a compelling, multi-sensory journey. My focus was on enhancing the guest experience through thoughtful spatial storytelling and subtle digital integration—elevating the environment while maintaining the elegance and restraint true to the Cartier brand.